
Our Impact Report 2015-2017
Peter Askew, Director of Innovation
View ReportAs a certified B Corporation, we are committed to transparency and reporting our social impact. Our Impact Report demonstrates how we have helped our clients to build stronger businesses through innovation that drives a commercial and social return. We bring this to life through a series of case studies, with a focus on the themes of livelihoods, water and nutrition.
The report explains how we innovate for impact through our ‘3C’ model which we apply to our client projects and to our own goals:
Connecting, by aligning resources behind common objectives
Creating, by designing and delivering impact-led initiatives
Catalysing, by promoting impact-led innovation & enterprise
The report is testament to the contribution of the great people that have worked with GoodBrand. We are very proud to share our learnings and plans for the future, and invite you take time to read our story.
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Anthesis Group Acquires GoodBrand
Dean Sanders, Founder & Chairman
We are excited to announce that we are joining Anthesis Group, the global sustainability and solutions provider. With its global network and leading expertise, we are taking an important step forward in servicing our clients’ needs and elevating our mission to scale positive impact in collaboration with the world's biggest brands and businesses
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Recognised as ‘Best for the World’
Charlie Oliver, Consultant
Following our B Corp reassessment, we have been recognised as 'best for the world' by B Lab for our leading governance and people policies
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How Wise Leaders Innovate With Impact
Mike Thompson, CEO
We are excited to announce our new executive education programme with Durham University Business School. The first course will take place 5-7 June, 2018
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The Dash for Impact Cash
Mike Thompson, CEO
Our new article responds to recent announcements from BlackRock and Danone that indicate the competition is on to attract ‘impact cash’ from mainstream investors and banks. This shift presents new opportunities for impact-led innovation and sustainability-related cost and risk mitigation strategies.
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Our Impact Report 2015-2017
Peter Askew, Director of Innovation
Our Impact Report for 2015-2017 shows how we have helped business to be a force for good. It details our work with leading multi-national brands, like Nespresso and Unilever, and sets out our ambition to scale our impact in the future.
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James Wallis Speaks at hub dot
Lots of people walk around with a very negative view of business, even (or especially), those who work inside large corporates.
My hope is that through dialogue (and innovation) we can gradually challenge embedded orthodoxies and help people apply their true values to their work. Recognising the ability of business to do good is not hopeless idealism, rather a path to long-term success and a better world
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Building a Purposeful Business
Charlie Oliver, Consultant
This article expands on the key actions needed to establish 'purpose' within business, including the role of leadership, culture, investors, as well as the need to create and measure impact
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In sickness or in health
Sabine Kraus, Partner
Our new research paper looks at the healthcare industry in developed markets and explains how patient-centric models that deploy collaborative ecosystems and innovative impact financing can deliver better outcomes, along with commercial and social value
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Challengers Need Wisdom
Mike Thompson, CEO
Our research shows how leaders can be more effective by embracing wisdom capabilities
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