GoodBrand | Impact-led Innovation | How Wise Leaders Innovate With Impact

How Wise Leaders Innovate With Impact

Mike Thompson, CEO

We are excited to announce our new executive education programme with Durham University Business School. The first course will take place 5-7 June, 2018.

Combining academic research on wise management and organisational wisdom, with practical instruction on how to apply the principles of GoodBrand’s Sociovation^® framework to your business, the three-day course will equip business leaders with insight and understanding of how to deliver impact-led innovation in their organisations.

With a focus on the consumer-packaged goods sector, participants should expect a high tempo, case-study based learning experience, with group project deliverables.

Since our foundation in 1997, GoodBrand has set out to help our clients do business differently, using Sociovation® to design business models that deliver impact and a commercial return.

Not only do we believe this provides a source of competitive advantage, but the delivery of these models has become a vital capability, as consumers and regulators press growing demands on business to play an active role in supporting communities and protecting the environment.

We have been privileged to work with clients that have identified imaginative ways to deal with these changing expectations of their brand and value chain stewardship over the last twenty years.

Our new partnership with Durham University Business School affords us the opportunity to scale our impact by sharing our experience and thinking directly with business leaders so that they can apply it in their own organisations. We hope this will play a small part in catalysing change in business more rapidly. We’re grateful to be able to work with Professor Geoff Moore in making this happen.

If you are interested in learning more about the course, click here.

Or if you’d like to learn more about our executive education services, contact us here. We’d be happy to hear from you.

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Anthesis Group Acquires GoodBrand

Dean Sanders, Founder & Chairman

We are excited to announce that we are joining Anthesis Group, the global sustainability and solutions provider. With its global network and leading expertise, we are taking an important step forward in servicing our clients’ needs and elevating our mission to scale positive impact in collaboration with the world's biggest brands and businesses

Recognised as ‘Best for the World’

Charlie Oliver, Consultant

Following our B Corp reassessment, we have been recognised as 'best for the world' by B Lab for our leading governance and people policies

How Wise Leaders Innovate With Impact

Mike Thompson, CEO

We are excited to announce our new executive education programme with Durham University Business School. The first course will take place 5-7 June, 2018

The Dash for Impact Cash

Mike Thompson, CEO

Our new article responds to recent announcements from BlackRock and Danone that indicate the competition is on to attract ‘impact cash’ from mainstream investors and banks. This shift presents new opportunities for impact-led innovation and sustainability-related cost and risk mitigation strategies.

Our Impact Report 2015-2017

Peter Askew, Director of Innovation

Our Impact Report for 2015-2017 shows how we have helped business to be a force for good. It details our work with leading multi-national brands, like Nespresso and Unilever, and sets out our ambition to scale our impact in the future.

James Wallis Speaks at hub dot

Lots of people walk around with a very negative view of business, even (or especially), those who work inside large corporates.

My hope is that through dialogue (and innovation) we can gradually challenge embedded orthodoxies and help people apply their true values to their work. Recognising the ability of business to do good is not hopeless idealism, rather a path to long-term success and a better world

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Building a Purposeful Business

Charlie Oliver, Consultant

This article expands on the key actions needed to establish 'purpose' within business, including the role of leadership, culture, investors, as well as the need to create and measure impact

In sickness or in health

Sabine Kraus, Partner

Our new research paper looks at the healthcare industry in developed markets and explains how patient-centric models that deploy collaborative ecosystems and innovative impact financing can deliver better outcomes, along with commercial and social value

Challengers Need Wisdom

Mike Thompson, CEO

Our research shows how leaders can be more effective by embracing wisdom capabilities

How Wise Leaders Innovate With Impact

Mike Thompson, CEO

Anthesis Group Acquires GoodBrand

Dean Sanders, Founder & Chairman

Recognised as ‘Best for the World’

Charlie Oliver, Consultant

How Wise Leaders Innovate With Impact

Mike Thompson, CEO

The Dash for Impact Cash

Mike Thompson, CEO

Our Impact Report 2015-2017

Peter Askew, Director of Innovation

James Wallis Speaks at hub dot

Building a Purposeful Business

Charlie Oliver, Consultant

In sickness or in health

Sabine Kraus, Partner

Challengers Need Wisdom

Mike Thompson, CEO

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